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Welcome to Private Health
News. Your privacy is important to UCSD
and Private Health News, Inc. ("PHN").
PHN is under contract with UCSD to provide
to you the health information you requested
("Content"). That information
is provided to you through PHN's website
even though it is framed with UCSD logo.
This Privacy Policy will tell you what
information we collect about you and about
your use of our Website.
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1.Information
Collection and Use
Information Collection.
In order to make your experience on
our Website and through the e-mails sent
to you on the Content as valuable as possible,
you must register. During registration
you will be requested to provide certain
required and optional contact information,
demographic information and unique identifiers.
We use this information so that the Content
that we send to you via e-mails or make
available to you through our Website is
only the information that you have requested.
We also collect non-personal information
from you about your use of our Website,
emails and special promotions that we
send to you. Other than the information
you provide at sign up, which you may
update it from time to time, PHN receives
no information about you from UCSD.
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Information Use. The
following are other ways that we use information
about you that we have collected. Except
as specifically mentioned in this Privacy
Policy, we will not provide you name,
address, e-mail address or other personally
identifiable information to any third
party, other than UCSD, without your prior
consent.
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Aggregate Data.
We create aggregate data about visitors
to our Website to assist us in developing
and improving our Website and the e-mails
that are sent to you. We also use aggregate
data for market analysis. We may provide
information from our Website in aggregate
form, with personal identifying information
removed, to third parties. For example,
we may tell a healthcare partner what
percentage of our users reside in a
particular geographical area or we may
provide information to a potential advertiser
of a product that would appeal to a
diabetes patient about what percentage
of our users have indicated that they
are interested in receiving information
about diabetes. Depending on our agreement
with the third parties, we may or may
not charge our partners for this information.
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Marketing and Advertising.
We may target our advertising or marketing
depending on information we have about
you. For example, a user we know is
a woman may receive advertising for
products targeted at women that a male
user will not see, or a user that we
know is interested in the topic of diabetes
may receive advertising for new diabetes
therapies (although in neither case
will the advertiser have access to any
individually identifiable information
about you through us). Information about
users' visits to our Website, such as
number of times they have viewed an
ad (but not user name, address or other
personal information), may be provided
to advertisers who serve ads to users
on our Website.
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Third Parties. In
addition to sharing aggregate data (discussed
previously), we may share some kinds
of information with third parties as
described below.
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- UCSD: Under our
agreement with UCSD, both UCSD and
PHN have access to and ownership rights
for all user information on our Website
that is either branded or co-branded
with UCSD. Additionally, UCSD is provided
information about aggregate usage
of the Site. Users cannot opt-out
of having their information provided
to UCSD. UCSD has agreed to honor
the applicable terms of this privacy
statement with regard to all information
collected through our Website; however,
this privacy statement does not cover
information that you have directly
provided UCSD or that UCSD has been
provided by any third party.
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- Promotional/Special Offers:
Sometimes we may communicate
offers to selected groups of users
on behalf of other businesses. When
we do this, we do not give that business
your name and contact information.
In other situations, we may provide
you an opt-in box to consent to receiving
an email from a business, and we make
clear that by opting in you consent
to submitting your data to that third
party. You can always opt-out of receiving
such emails at the time you register
or at any time; see Choices/Opt-out
below for more details about opting-out.
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- Business Transfers : If we
transfer a business unit (such as
a subsidiary) or an asset (such as
our Website) to another entity, we
will transfer all or part of the information
we hold to them but will require them
to agree to honor the applicable terms
of this privacy policy.
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- Legal Requirements : We
may release personal information,
if, in our judgment after review by
an attorney, the release is compelled
by law or regulation, or if the release
is necessary to prevent the death
or serious injury of an individual.
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- Subsidiaries : PHN may disclose
personal information to its corporate
subsidiaries and sister corporations.
Any personal information provided
to subsidiaries or sister companies
of PHN will be treated by those subsidiaries
in accordance with the terms of this
privacy statement.
Other than the cases
described above, we will not release personally
identifiable information about you to
a third party without your consent.
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2. Profile
We store information that we collect through
log files and/or third parties to create
a profile of our users. A profile is stored
information that we keep on individual
users that details their viewing preferences.
Consequently, collected information is
tied to the user's personally identifiable
information to provide offers and improve
the content of our Website for users.
This profile is used to tailor a user's
visit to our Website, and to direct pertinent
marketing promotions to the user.
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3. Cookies
A cookie is a piece of data stored on
the user's computer tied to information
about the user. We use cookies on this
Website to recognize you for simplified
log in, to ease your navigating the Website
and to chronicle utilization of our Website.
If users reject our cookies, they may
still use our Website. These persistent
cookies can be removed by following Internet
browser help directions.
This privacy statement
covers the use of cookies by this Website.
Please be aware that PHN and UCSD are
not responsible for the use of cookies
by any advertisers or other third parties
who are linked to this Website. We encourage
our users to be aware when they leave
our Website and to read the privacy statements
of each and every website that that they
visit from our Website.
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Confirmation. We send all new users
a welcoming email to verify passwords
and usernames as well as to confirm the
information that the user has chosen to
receive.
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Website
and Service Announcements. We communicate
with our users for Website and service
announcement updates. We may send you
an announcement of the introduction of
a new service through our Website that
may be of interest to you. On rare occasions
it also may be necessary to send out a
strictly service related announcement.
For instance, if our service is temporarily
suspended for maintenance we might send
users an email. Generally, users may not
opt-out of these communications, though
they can deactivate their account. However,
these communications are not promotional
in nature.
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Customer Service. We communicate
with users on a regular basis to provide
the requested Content and in regards to
issues relating to their account we reply
via email or phone, in accordance with
the users wishes.
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5.Choice/Opt
Out
Our users are given the opportunity to
'opt-out' of having their information
used for purposes not directly related
to our Website at the point where we ask
for information.
Users who no longer wish
to receive the additional information
and special offers may opt-out of receiving
these communications by emailing us at
optout@privatehealthnews.com.
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Our Website contains
links to other websites. Please be aware
that PHN and UCSD are not responsible
for the privacy practices of such other
websites. We encourage our users to be
aware when they leave our Website and
to read the privacy statements of each
and every website that collects personally
identifiable information. This privacy
statement applies solely to information
collected by PHN's Website.
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Protecting your privacy
and personal information is a top priority.
We have taken careful measures to secure
both your information and the physical
location of our servers. All of our users'
information is restricted in our offices.
Only our associates who need the information
to perform a specific job are granted
access to personally identifiable information.
Furthermore, all associates are kept up-to-date
on our security and privacy practices.
Every quarter, as well as any time new
policies are added, our associates are
notified and/or reminded about the importance
we place on privacy, and what they can
do to ensure our users' information is
protected.
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8. Correcting/Updating/Deactivating
Personal Information
If a user's personally identifiable information
changes or if a user no longer desires
to receive the Content, we provide a way
to correct, update or deactivate a user's
personally identifiable information. This
can usually be done at the member information
page or by emailing our Customer Support
at support@privatehealthnews.com.
By indicting that you no longer want to
receive the Content, you will continue
to receive additional information and
special offers. If a user also no longer
wish to receive the additional information
and special offers, see Choices/Opt-out
above for more details about opting-out.
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9. Notification of Changes to Privacy
Policy
If we decide to change our privacy policy,
we will post those changes to this privacy
statement, the homepage, and other places
we deem appropriate so our users are always
aware of what information we collect,
how we use it, and under what circumstances,
if any, we disclose it. We will use information
in accordance with the privacy policy
under which the information was collected.
If, however, we are going
to use users' personally identifiable
information in a manner different from
that stated at the time of collection
we will notify users via email. Users
will have a choice as to whether or not
we use their information in this different
manner. However, if users have opted out
of all communication with our Website,
then they will not be contacted, nor will
their personal information be used in
this new manner. In addition, if we make
any material changes in our privacy practices
that do not affect user information already
stored in our database, we will post a
prominent notice on our Website notifying
users of the change. In some cases where
we post a notice we will also email users,
who have opted to receive communications
from us, notifying them of the changes
in our privacy practices.
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Contact Information
If users have any questions
or suggestions regarding our privacy policy,
please contact us at:
Phone: (513) 731-6700
Toll Free: (800) 399-0109
Fax: (513) 731-6705
Email: support@privatehealthnews.com
Postal Address:
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Private Health News |
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1776 Mentor Avenue
Suite 210 |
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Cincinnati, Ohio,
U.S.A. 45212 |
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